This Week in Saigon: Best Events 19 - 25 January

By: Angee the Diva

FOOD AND DRINKS?

Yes, please! Stuff your face and drink your fill with this week’s picks.

Brew Your Own

Pasteur Street Brewing Company - Thao Dien Tap Room, 120 Xuan Thuy, D2
Facebook
19 January | 11:00am - 5:00pm | VND50,000

Are you an aspiring craft beer brewer? Just love drinking craft beer? Well this event is for you! Pasteur Street Brewing Company, one of Saigon’s most renowned craft beer companies, has organized a class that will introduce people to the complete process of craft beer brewing. If you’re already brewing your own beer, they also encourage you to bring your best for others to taste. All attendees also receive a 20% discount off their total bill to take advantage of the all tasty brews at the Thao Dien Tap Room.

Best events in SaigonImage source: facebook.com/PasteurStreetBrewing

Sunday Brunch at Lost Boys Hideout

Lost Boys Hideout, 2B-3C Le Van Luong, D7
Facebook
20 January | 11:00am - 3:00pm

Every Sunday at Lost Boys Hideout, it’s time to escape to Neverland for a scrumptious international brunch. They serve American, British, and French style breakfast fare that will make you salivate. If you care to hideout at Lost Boys, you can fill your lazy Sunday with international sports games on the biggest screen in HCMC, a game or few of pool, or half off cocktails during happy hour from 3 - 7pm daily. Or, simply relax in the whimsical atmosphere.

Best events in SaigonImage source: facebook.com/lostboyshideout

MAKE SOME NOISE!

From classical to hip hop and everything in between, Saigon can accommodate anyone’s musical fantasies.

BoomSlang Beat Battle

Indika Saigon, 43 Nguyen Van Giai, D1
Facebook
24 January | 7:00pm - 11:00pm | FREE

Are you ready for some old school hip hop vibes? BoomSlang is hosting another Beat Battle at Indika Saigon. This time, Vietnam’s aspiring music producers will be remixing Japanese jazz funk. The mic is also open for Emcees to spit their best bars and the stage is open for bboys to bust some moves. If you want to get involved, head to the event page, download the rules, and get to work making your best sampled track from the list. The audience gets to choose the best of the night. Head to the chillest garden in Saigon a bit early to take advantage of their new buy one get one pizza happy hour from 5-7pm.

Best events in SaigonImage source: facebook.com/boomslanguage

Saigon Super Sound Volume 2 Release Party

Arcan, 236/43/21 Dien Bien Phu, Binh Thanh District
Facebook
25 January | 8:00pm - 1:00am | VND120,000

The wait is finally over! Open your nostalgic hearts and minds for the release of Saigon Super Sound Vol 2. Saigon Soul Revival is back with their funky, eclectic sound in the main upstairs club room at Arcan. The band is influenced greatly by the Western-influenced Vietnamese music from the 1960’s and 1970’s. They’re teaming up again with DJ Jan Hogenkoetter and psychedelic visual projections to bring their unique sound and energy to the audience. Wear your best ao dai or retro gear and get ready to dance the night away. Finding Arcan can be a bit tricky. Here’s my tip: look for the huge pile of bricks just past the Family Mart on Dien Bien Phu.

Video source: Ky Tran

Sunday Acoustic: Carmen & Denise

Rogue Saigon, 13 Pasteur St, D1
Facebook
20 January | 9:00pm - 11:00pm | FREE

Carmen & Denise is a live acoustic duo from the Philippines, taking Saigon by storm, one stage at a time. Head down to Rogue Saigon to experience their unique style of musical covers of rock, pop, and R&B hits. Come early and enjoy Rogue Saigon’s daily happy hour from 5-7pm with buy one get one on selected beers. The resto-bar also has an extensive food menu and an expansive selection of the city’s best craft beers. Grab a cold one and relax as you take in one of the best live music performances Saigon has to offer.

Best events in SaigonImage source: facebook.com/roguesaigon

DO IT FOR THE CULTURE!

Whether performance, musical, or visual art, Saigon has a lot to offer in the way of cultural events.

Ballet Screening: Alice’s Adventures in Wonderland

Ca Phe Thu Bay Tre, 264A Nam Ky Khoi Nghia, D3
Facebook
20 January | 2:00pm - 5:30pm | VND50,000

Saigon Classical is back at Ca Phe Thu Bay with another classical screening. This time, they bring the ballet, Alice’s Adventures in Wonderland. This classic story is given new life with choreography by Christopher Wheeldon and music composed by Joby Talbot. The production mingles fantasy with reality by enveloping the audience in a cacophony of lights, sounds, and colors. Bringing the unforgettable antics of these infamous characters, The Royal Ballet transcends the stage. Just because you can’t see this performance live in Saigon doesn’t mean you can’t still enjoy the beauty of the ballet. Register online via TicketBox. All proceeds will be used to cover translation fees and English and Vietnamese subtitles.

Video source: Royal Opera House

The Ultimate Experience in Ho Chi Minh City

Toong Minh Khai, 126 Nguyen Thi Minh Khai, D3
Facebook
20 January | 3:00pm - 7:00pm | FREE

TOONG Co-Working Space is teaming up with the creative community in Saigon to bring The Ultimate X. Patrons can become the artists with 3D holograms, experiments with a 3D printing machine, virtual reality paintings. The interactive art experience is combined with a pop-up museum and a one-man-band show. This will definitely be unlike anything you will be a part of in Saigon! Please register in advance by signing up with ToongUltimateX. The number of guests is limited, so sign up early to get your invite.

Best events in SaigonImage source: facebook.com/toongcoworking

FAMILY TIME ON POINT

These events bring the whole family together to make some fun memories.

Australia Day Community Event HCMC 2019

RMIT South Saigon Campus, 702 Dai Lo Nguyen Van Linh, D7
Facebook
20 January | 1:00pm - 5:00pm | VND250,000 Adult, VND150,000 child, VND750,000 family pass

The Australian Consulate-General is hosting its 3rd annual Australia Day community event at RMIT South Saigon Campus to celebrate all things Australian. Adults and kids will have a blast with sports, games, and live performances. They encourage participants to dress up in their Aussie best to have a chance to win a prize for Best Dressed. And no celebration would be complete without delicious food. With partners like Caravelle Saigon, Mekong Merchant, and Meatworks Butchery, get ready for some gut-busting tasty grub. Tickets can be purchased at any of the partner vendors. Adult tickets are VND250,000 and include 5 food and beverage vouchers. Tickets for children ages 3-12 are VND150,000 and include 3 food and beverage vouchers. Alternatively, you can purchase a family pack of tickets for VND750,000 for two adults and two kids. Children under 2 are free. All proceeds from the event will be donated to charity.

Best events in SaigonImage source: facebook.com/AustralianEmbassyVietnam

Family Fun Day!

The Hive Villa, 29 Nguyen Ba Lan, D2
Facebook
19 January | 12:00pm - 4:00pm | VND200,000 adults, VND100,000 kids under 12 including 4 game tokens

The brand new space at the Hive Villa will be full of laughter and fun for the whole family. Take a dip in the pool, play a few games and win some prizes. You can even get your picture taken with a princess! Round out the family friendly fun with great food and exciting performances. The best part is all proceeds will go towards the Christina Noble Children's Foundation to support Tết gifts for children in need in Vietnam. To find out more about Christina Noble Children's Foundation (CNCF) and this noble cause, visit their website or visit the CNCF office and flagship projects at 38 Tú Xương, District 3. To get tickets, please register here.

Best events in SaigonImage source: facebook.com/thehivesaigon

Banner Image source: citypassguide.com


This Week in Saigon: Best Events 15 June - 22 June

By: Angee the Diva

An exhibition of all the best products and services Europe has to offer.

New opportunities for creatives in Ho Chi Minh to showcase their talent.

It’s celebration time for these venues in Saigon.

It’s International LGBT Pride Month and HCMC is celebrating

Saigon nightlife is on fire this week with celebrations for special occasions and a little creative space too. Looks like it’s going to be a fun time in HCMC! Let’s get into this installment of Angee the Diva’s Best Events of the Week for 15th - 22nd June.

EURO TREATS

EuroSphere 2019

InterContinental Saigon, Hai Ba Trung and Le Duan, D1
Facebook
14 to 16 June | 9:00 a.m. - 6:00 p.m. | FREE

Saigon is quickly evolving into an international city, and EuroSphere 2019 is dedicated to bringing the premium European Art of Living to Vietnam and Southeast Asia. With its 3rd edition, visitors can experience over 60 European brands that span industries from food and beverage to health and beauty to education, and everything in between. During the weekend of June 14-16, consumers will have an opportunity to test these high quality European products in the luxurious ballroom of the InterContinental Saigon. This is a free event, so you have no excuse to miss out!

Best events of the week in SaigonImage source: facebook.com/EuroSphereExhibition

CREATIVITY ABOUNDS IN SAIGON

Acting Saigon: The Monologues

The Oasis, 169/2A Vo Thi Sau, D3
Facebook
20 June | 8:00 p.m. - 10:00 p.m. | FREE

The creative scene in Saigon is growing. There are constantly new opportunities for people to exhibit their talents and audiences to enjoy them. Now, Acting Saigon presents The Monologues. In conjunction with The Oasis, Acting Saigon has created a safe space for actors to work on their craft in front of an audience. Actors will perform 2-minute monologues of their choosing during this performance. Come out to support the growing arts scene in Ho Chi Minh City.

Best events of the week in SaigonImage source: facebook.com/actingsaigon

Spoken Words: Elements of Home

Baroness Club, 102 Cong Quynh, D1
Facebook
Tuesdays | 8:30 p.m. - late | FREE

With the growth of the creative scene in Ho Chi Minh City comes new opportunities for talent to perform. At the new Baroness Club, Tuesdays are for performers! Every week, this open mic in Saigon focuses on a different theme, topic, or concept. Performers of various backgrounds are invited to express their thoughts and opinions in a range of artforms, including spoken word/poetry, song, rap, dance, or instrumental. All performers will receive a free drink. Come early for Happy Hour from 2:00 p.m. to 7:00 p.m. and get some liquid courage before the show starts.

Best events of the week in SaigonImage source: facebook.com/baronessclub

BIRTHDAY SHENANIGANS

Ten-Acious CTG: 10th Anniversary Group Exhibition Opening

Craig Thomas Gallery, 27i Tran Nhat Duat, D1
Facebook | +84 28 3989 8888
21 June | 6:00 p.m. - 9:00 p.m.

Craig Thomas Gallery has been open for 10 years and it’s time to celebrate! And what better way for an art gallery in Saigon to celebrate than to hold an epic exhibition. Ten-acious CTG is a group exhibition of painting and sculpture by 17 Vietnamese visual artists. Best of luck to Craig Thomas Gallery for 10 more years of supporting and exhibiting artists in Vietnam!

Best events of the week in SaigonImage source: facebook.com/ctgsaigon

Lush 15 Year Anniversary Party

Lush Saigon, So 2 Ly Tu Trong, D1
Facebook
22 June | 9:00 p.m. to 3:00 a.m. | FREE

A club staple in Saigon is turning 15! Lush Saigon is ready to party with you in big circus fashion. Party goers can expect clowns, cakes, cocktails and Heineken Silver all night long. Be sure you get your name into the lucky draw for some big prizes: VND15,000,000 in Lush vouchers, VND15,000,000 in CASH and more! Head out to party with Lush to celebrate 15 years of some of the hottest parties in Saigon.

Best events of the week in SaigonImage source: facebook.com/LushSaigon

Mad Circus 1 Year Anniversary - Candy Land

Arcan, 236/43/21 Dien Bien Phu, Binh Thanh
Facebook
22 June | 9:00 p.m. - 5:00 a.m. | FREE to VND100,000

It’s been a whole year since the party series for “Saigon party freaks” started rocking venues across the city. Mad Circus is back at Arcan to celebrate in Candy Land! Come dressed in childish and sweet attire. Party all night long with techno and house tunes from Saigon’s best DJs, including the Mad Circus’ most mad founder, Anonymous Z. Expect facepainting, dancers, over the top decorations, and crazy projections from Adjika Hi-Tech Ads Factory. Get in before 10:00 p.m. for free entry. It’s sure to be another crazy night at Mad Circus, hopefully with many more years to come!

Best events of the week in SaigonImage source: facebook.com/AnonymousZiggy

LGBTQ AND PROUD

Queer/LGBT Pride Month and Costume Show

City Beer Station HCMC, 6-8 Nguyen Cuu Van, Binh Thanh
Facebook
22 June | 8:00 p.m. - 11:00 p.m. | FREE

City Beer Station HCMC welcomes queer, gay, lesbian, bisexual, and transgender beings and allies of Saigon to celebrate Pride Month 2019 with a bash! Free food and drinks, live music, DJ, and dancers will all be on deck to make sure everyone is in high spirits. Don your best to be entered into one of the many individual and couple costume contests to win free drink prizes. Get in early for buy-one-get-one beers, too! This is sure to be a fun affair with pride flair!

Best events of the week in SaigonImage source: facebook.com/citybeerstationhcmc

Milkshake Disco Studio 54

The Lighthouse, 104 Nam Ky Khoi Nghia, D1
Facebook
Thursdays | 8:00 p.m. - 3:00 a.m. | VND100,000

The Lighthouse wants to make sure the Pride celebrations in HCMC don’t stop in June. Every Thursday is now LGBT night in Saigon at The Milkshake. The first edition will be fashioned after the famous Studio 54 in all of its inclusive queer wildness! With performances by some of Saigon’s fishiest drag queens, games, and rocking disco DJ sets, the party won’t stop until 3:00 a.m. So get dressed and ready for a night to remember.

Best events of the week in SaigonImage source: facebook.com/TheLighthouseSaigon

Saigon Is Burning: Met Gala Camp Edition

Soma Art Lounge, 6b Le Van Mien, D2
Facebook
Thursdays | 8:00 p.m. - 12:00 a.m. | VND150,000

No Pride celebration in HCMC is complete without another epic party from Saigon’s favourite queer community - Genderfunk! This time, the Genderfunk crew is bringing the Met Gala 2019 to Soma Art Lounge, serving you the TRUE definition of camp. There will be lip sync battles and performances, but this time, there will also be a red carpet runway for some legendary entrances, not only for the queens, but for anyone who comes dressed with a camp look! Will you get the toot or boot in this fashion extravaganza?

Best events of the week in SaigonImage source: facebook.com/GenderFunk

Who are you celebrating with this week? Get loose, get down, and get funky at one of these wild events. If you’re looking for something to do for Father’s Day, be sure to check out the #iAMHCMC Facebook page for events to celebrate Dad.

Angee the Diva’s Best Events of the Week always has you covered. Don’t forget to take a pic and tag #iAMHCMC on Facebook or IG. We’d love to see you out having a great time in Saigon. And say, “Hey!” if you see me around any Ho Chi Minh City happenings! #YoureWelcome 😘

Banner Image source: hrc.org


Escape Hunt and Ubiquest in HCMC

By: Aleksandr Smechov

City Pass tries out two of Saigon’s most popular live detective games, Escape Hunt and Ubiquest, playing the role of a hard-nosed detective investigating a murder mystery.

Outside of theatre and video games, you don’t see much role play or interactive activities in Ho Chi Minh City. Luckily, we uncovered two detective games that drop you in the middle of a murder mystery, letting you live out those Sherlock Holmes fantasies (minus tobacco pipe and risk of death). Escape Hunt and Ubiquest are difficult (to an extent), immersive and rewarding – read on to find out exactly why they are some of the most fun you will have in Saigon.

Escape Hunt

Located somewhat furtively above The Coffee Bean & Tea Leaf is the quietly decorated lobby area of Ho Chi Minh City’s Escape Hunt office. Four rooms sit at various angles, blocked off by tall curtains. These are the escape rooms, and you will know nothing about them until you walk in, have the door shut and locked on you, and be given one hour to solve the mystery and find the key to unlock the door.

Escape Hunt HCMC

Escape Hunt is the brainchild of an English Psychologist who, after experiencing health issues and moving to Thailand, developed the idea of a detective game that has 2-5 players pitted against an intricate mystery.

Escape Hunt now has 25 locations, with a slew of others set to open in North America. The Ho Chi Minh City Escape Hunt branch was opened in September and has been popular with teens, universities, companies, tourists and expats.

Escape Hunt Saigon

Three of our staff stopped in for a 60-minute sleuth session. We were ushered into a low-lit room, explained the rules and left to solve the mystery and find the key to the door within an hour timeframe.

We heard the door sadistically lock and some moody music creep up. The game master was available for hints, but each time we asked for help from her we got minutes shaved from our remaining time.

Escape Hunt in Ho Chi Minh City

The puzzles are tricky, teamwork-oriented, and require some outside-the-box approaches. Few if any have solved the mystery and escaped the room without at least a few hints from the game master. Finding the next clue or coming upon an item you were searching for feels highly rewarding, and you get sucked into the role quickly. Time flies as you use a whiteboard to jot down notes and figures, collect pieces of evidence and nervously glance at the large LED clock ticking away.

It’s thrilling, addictive and relies on individual strengths working in unison rather than outsmarting the other person. As a team-building exercise or a rainy-day diversion, Escape Hunt is ace.

To check out available mysteries and booking options, check out the Escape Hunt booking page.

Ubiquest

Ubiquest Vietnam

Ho Chi Minh City’s second live detective game takes players outside the claustrophobic confines of a room and throws them in the streets of Saigon.

This doubles as a self-directed walking tour, but you may want to do the tour part after the live game – you’ll be too busy role playing a hard-nosed detective, questioning actors in various roles, finding mafia-tied ancient artifacts or any of the other challenges Ubiquest presents.

For our experience, we chose the Urban Tales game, a murder mystery set in Cho Lon, Ho Chi Minh City’s China town. We were picked up by a cute yellow 1967 Citroen 2CV, a happy-go-lucky young driver creaking away at the ancient dashboard. We arrived at a dilapidated living space, escorted up to the top floor and into one of the rooms, a few curious residents peeking at us through open doorways.

We were briefed, told to search the evidence room and given our gear (map, notebook, water, etc.), including cell phones for further instructions from the head detective.

Urban Tales takes three to four hours to complete. Be sure to go when the wind blows and the sun’s behind the clouds – you can easily get exhausted walking around in the unbearable heat on a cloudless day. Sun block and a decently wide hat are all but mandatory. You’ll be provided water but it’s a good idea to bring a bottle of your own too.

Ubiquest detective game

For entirety of the game, we set out into the streets of Cho Lon with our map and collection of evidence, going from actor to actor, uncovering details of the murder. The characters drop you clues and hints when you press them for information, sometimes refusing you if you don’t put enough pressure or reasoning into your argument. The acting is hilariously campy, and the game would benefit from some natural English speakers with an acting background, but the campiness is tolerable in the grand scheme, and allows you to play out your own amateur detective fantasies without judgment.

Ubiquest Cho Lon

We were pitted against two other teams, and although we were the first to find out the murderer, another team found the sacred artifact before us. Afterwards we all took cyclos to a Chinese restaurant for free lunch.

Urban Tales is an eclectic way to discover Cho Lon – or any other part of Saigon – just be sure to go when the sun isn’t blazing.

For more games, check out the official Ubiquest page.


Best Things to Do with Kids in Saigon

By: Barbara

Many of Ho Chi Minh City's things to do are suitable for families with kids of all ages. If you are living in Vietnam as an expat or just visiting, we list the 10 best things to do with your children in Saigon.

Don’t forget to comment below to let us know what are your recommendations!

City Parks and their Playgrounds

The city's parks are places where childish exuberance, which can be hard to contain in a hotel room, can be unleashed. Van Thanh Park in Binh Thanh District has paths and a field for little people who just need to run, as well as a small playground and a swimming pool. While the kids are busy being energetic, adults can relax in a bamboo hut over a small pond or work up a sweat on the tennis courts.

Saigon Parks

Listening to Songbirds

Tao Dan Park in downtown District 1 also has room to move, making it a popular spot for city dwellers to take their morning and evening exercise. And it's not just people who visit the park. Songbirds are taken to the park's little cafe (fronting Cach Mang Thang Tam Street) every morning, their cages hung from purpose-built frames to encourage them to sing. It's a fascinating experience to visit the bird cafe, especially watching the bird owners take their beloved pets home by motorbike.

Golden Dragon Water Puppet Theatre

The park, which has large playground and an indoor play centre, is a short walk from the Golden Dragon Water Puppet Theatre. The 55-minute water puppet shows, all in Vietnamese, need to be booked a few days ahead.

You could continue the bird theme with a visit to Pet Me Coffee in Phu Nhuan District. This small drinks-only cafe has a resident mini-owl and several parakeets, which can be petted, as well as some larger more exotic birds who hang out at the front of the coffee shop.

Photo Source: Golden Dragon Theatre

Family-Fun in Suoi Tien Amusement Park

One of the city's wackiest attractions in town is the Buddhist-themed Suoi Tien Amusement Park. Allocate a full day here, especially if you plan to visit the vast water park section. The amusement park can be quite baffling if you're not well versed in Buddhist stories because there is limited signage in English. Still, a stroll through the strange displays, which include a wish tree and The Royal Herbal Wine Palace, can be very entertaining. There is also an aquarium, 4D cinema, a dolphin show and the Snow Castle, the perfect place to escape Ho Chi Minh City's heat ... by plunging into a sub-zero world of ice and snow.

Photo Source: Suoi Tien - Andrea Hale

Pretending to Be Adults in Kizciti

Younger kids will enjoy learning about the world of work at Kizciti in District 4. The staff here usually has enough English to explain how each activity centre works. Each child receives a small amount of kizo, the Kizciti currency, on entry and they must decide how to manage it. Some activities cost kizo, and some earn it. A small open-air cafe serves basic food and coffee to sustain the "kiz" and their parents through a long day of "work", which can entail learning to be a pilot, a paediatrician, a delivery person or a firefighter.

Photo Source: Kizciti

Indoor Kid’s Play Centres and Playgrounds

Ho Chi Minh City has several indoor play centres and amusement arcades. In the city centre, Vincom Center has a play area and a game zone in its basement. In District 2, there's a play area in the garden of Snap Cafe and in District 7 there's an air-conditioned indoor playground inside Bee Bee Premium Kid's Cafe (4th floor, 96-98 Cao Trieu Phat, Phu My Hung).

Older kids can while away a few hours at Paintball Saigon, X-Rock Climbing, in the pool at Lan An Sports Club or at the bowling alley on the fourth floor of Diamond Plaza.

Photo Source: Snap Café

Visit a Witch-Themed Café

Younger kids can be entertained for hours at the witch-themed Ba Cay Choi (Three Broomstick) cafe on the third floor of The Vista Walk in District 2. Activities at the cafe, which can be entered via the stairs or a giant slide, include candle-making, baking, hat-making and painting. Make sure you order something with a suitably disgusting name from the food and drink menu, such as bug mud or ghost pumpkin spaghetti.

There are more cool cafés for you to bring your children to: A long rainy Saigon afternoon can be spent playing board games and snacking on poutine at Monopolatte Au Play Cafe, while a long scary evening can be spent eating ribs. (There's a pool in the outdoor section).

Photo Source: Witch Coffee

Playing Detective in Escape Hunt

Escape Hunt is a game played indoors with a group of two to eight people. You are locked inside a room with a mystery murder to solve. It is one of the best thing to do in Saigon for families with teenagers. You must work together to find clues that will help you find out who is the killer and how to escape.

Learning Arts in Vinspace

In the expat area of District 2, there is a range of activities for older kids. Some of the more interesting include taking a workshop or joining a summer camp at Vinspace art studio.

Photo Source: Vinspace

Saigon Reunification Palace

The Reunification Palace is a prime example of a must-visit family-friendly attraction that has a special appeal for kids. The roomy but slightly run-down public areas could be the backdrop for a princess fantasy, while the basement war rooms will appeal to hero-types. Making the palace even more appealing is its location, a short walk from the Haagen-Dazs ice cream cafe.

Families traveling to Vietnam with kids should not worry about things to do in Saigon. We only listed our top 10 attractions but there are many more great ideas that will make your stay memorable. You may also want to read our article What to Do in 24-hour in Saigon.


Arabian Night in HCMC

By: Quang Mai

Funds raised from the event will be donated to Nguyen Dinh Chieu School for the Blind in District 10 to renovate and buy equipment for a Multi-Sensory Room that supports 305 students here to develope their academic learning. Multi-Sensory Learning happens when more than one sense is used to acquire and retain information – so applicable for children with multi-disabilities.

Date:

Saturday, 15th September 2012

Time:

From 7pm till late

Venue:

InterContinental Asiana Saigon
Corner of Hai Ba Trung & Le Duan St., Dist. 1, HCMC

Ticket cost:

VND3,165,000 per ticket
VND31,650,000 per table of 10

Bookings:

events@auschamvn.org
Tel: (84-8) 3832 9912

Please click here to visit Arabian Night micro website

XO Tours: Much imitated but never replicated!

By: Barbara Dorothy Clarke

We all know that it is near on impossible to copyright an idea and protect intellectual property in Vietnam.

But what does that mean for your day to day business when you have an original idea and an excellent product?

Luckily although people can steal your ideas – in minute detail – and almost totally replicate your offering - it’s the little things that make a brand – and ensure that brand still stands head high above any pale imitations.

Spend 5 minutes with Tung who is the founder of XO Tours and his passion and enthusiasm for what he does is palpable. It is a simple idea – tourists want to see the real Saigon but not on the back of a grubby motorbike and behind an even grubbier driver. Step up XO Tours with female drivers with class, style and excellent English who are also able to provide a female perspective on life in Vietnam.

XO Tours was the first company in Vietnam to offer affordable motorbike tours with attractive female tour guides dressed in traditional Vietnamese Ao Dai. All the XO guides are handpicked and fluent in English but it is Tung’s focus on service that really sets XO Tours apart.

Tung invests heavily in every detail of his brand and his employees imbue the same high brand values. All his employees are trained to the highest standards – whether it is presentation, language skills, driving skills or personability . All employees are full time and their bikes are upgraded at Tung’s expense to ensure maximum comfort and safety for clients.

This is a business where the customer experience is king – people are buying memories and that is what he aims to deliver. Staff retention is key and bonuses and profit sharing make for motivated and loyal employees who are focused on growing the company by providing the best experience they can.

Customers come from all over the world and a high percentage of business comes from word of mouth – simply the best publicity you can get – being number 1 on Trip Advisor for 2 years can’t be bad either.

Bristling with new ideas, Tung started with basic tours – he was the first to do night tours – then first to do foodie tours. Now others are jumping on the bandwagon - some good -some not so good….

In spite of this, XO Tours is expanding and bookings are full – anything between 18-24 guests go out on any one night.

So competitors can steal his ideas, follow the same routes , and visit the same areas, cosy up to the same suppliers…..

Imitate they may – replicate never!

Do you know of any businesses with similar experiences?

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